Ain’t no army like BTS’s fandom, ARMY, to actually get things done. Fans of the popular South Korean boy band BTS matched its $1 million donation to Black Lives Matter (BLM) in support of U.S. protests against police brutality, an organisation that runs fundraisers for the fans said on Monday.
The K-pop group’s music label, Big Hit Entertainment, on Sunday told Reuters that BTS had donated $1 million to BLM in early June
The seven-member BTS wrote on its Twitter account on Thursday that they are against racism and violence with the hashtag BlackLivesMatter.
“We stand against racial discrimination. We condemn violence. You, I and we all have the right to be respected. We will stand together.”
The hashtag went viral among the group’s fans and started another wave of donations with the hashtag MatchAMillion.
The movement encouraged BTS’ fan base, known as ARMY, an acronym for Adorable Representative MC for Youth, to match the group’s $1 million donation.
On Monday, One In An ARMY (OIAA), a group that runs donation campaigns in the name of the BTS fan base, in a statement said the live donation total surpassed $817,000 within 24 hours after BTS’ donation was reported.